Home Office with a view: New backgrounds for your online meetings on Zoom and Microsoft Teams
Are you already looking forward to the next virtual team meeting on Zoom or Microsoft Teams? Because not everyone has impressive walls of books or the finest antique fixtures in their home, we have designed beautiful backgrounds for you, which you can download here....
Our agency has taken off - and our party guests have taken off
The guests at our launch event had to brave wind speeds of up to 300 kilometres per hour to really take off with us: our agency presentation at the Windobona indoor skydiving centre was not just about marketing at a new altitude....
Why we are founding a B2B marketing agency and would like to fly high with you
Yes, we are founding an agency for B2B marketing. It will be called B2Impact - Agency for Impact and Results. Why we are doing this and what the name is all about (quite a few things, in fact), we will explain here.B2Impact - Agentur für Wirkung und Ergebnis is the name of the now...
Theme days, events, trade fairs: these calendars are the best way to plan your campaigns for 2020
Do you actually know when Chicken Curry Day is in this still fresh year and when we can all look forward to Popcorn Day? No? You don't have to. But you do need to know: This year alone, there will be more than 500 themed days and...
Year in review: What kept us particularly busy in 2019
An extraordinary festival, a magazine relaunch on napkins, cultivated conversations, lots of content marketing and a start-up: we present our review of the highlights of 2019 - and in doing so anticipate a little of what 2020 will bring us as well....
"Easy to inspire, but also critical".
What are you actually doing here? Today: Hanna Hochedlinger, Online Editor Factory Hanna Hochedlinger has been part of the online editorial team at WEKA Industrie Medien for just under a month. In our blog, she talks to us about why she joined Factory....
Social media: there is more to have
Social media is changing from a communication derivative to an independent communication channel for many B2B companies. However, this also leads to more time being spent on the implementation of the social media strategy and, in Germany, even to a decline in social media use among...
How to learn to love QR codes now
For a while it looked like they would be no more than an episode in the book of media tangles. But now they are everywhere again: on packaging, on posters, in magazines, even integrated into the social network of your choice. QR codes have become...
This is our B2B programme for DMEXCO 2019 - and maybe yours too
Who has a tip for us on what else we should definitely not miss at DMEXCO? My colleague Ricarda Huber and I are looking forward to suggestions and further programme tips. We will, I promise, tweet from Cologne in any case, and after our return in...
Our new workshops: How to plan and produce content that works
The course contents build on each other. We therefore recommend attending both workshops. Participants who book both dates pay only 790,- EUR (excl. VAT) instead of 980,- EUR. Florian Zangerl Too much content, too much effort, too little effect: the triad...
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