Jun 27, 2023 | B2B, Digital, Press
The success of a brand is measured not only by its performance, but also by its ability to adapt to the changing needs of its target group. WEKA Industrie Medien GmbH is an exemplary pioneer in this respect, as the recently won...
Aug 27, 2021 | B2B, Content marketing
Where to go with tight advertising budgets? Seven decision-making aids Advertisers are always faced with the question of how to use their funds most effectively. In times of tight budgets, the decision is particularly difficult, because every misinvested euro hurts twice. What...
Apr 23, 2021 | Uncategorized
Then let me congratulate you, because print media, more than any other channel, succeeds in conveying so much trust. This is proven by numerous studies, such as those by Kanar or horizont.net, according to which 80 % of the respondents consider articles from print media to be...