Apr 23, 2021 | Uncategorized
Then let me congratulate you, because print media, more than any other channel, succeeds in conveying so much trust. This is proven by numerous studies, such as those by Kanar or horizont.net, according to which 80 % of the respondents consider articles from print media to be...
Nov 27, 2020 | Uncategorized
Beatrice Schmidt takes over the management of the media house at the turn of the year. Beatrice Schmidt replaces Florian Zangerl as managing director, who will devote himself to a new challenge outside the media industry from January at his own request. Zangerl...
Dec 3, 2019 | Content marketing, Uncategorized
What are you actually doing here? Today: Hanna Hochedlinger, Online Editor Factory Hanna Hochedlinger has been part of the online editorial team at WEKA Industrie Medien for just under a month. In our blog, she talks to us about why she fits in at Factory and...
Jul 15, 2019 | Uncategorized
You certainly have many good ideas for producing new content for your company. But how do you know if this content will perform well? Our practical and interactive topic test will give you an indication. At the end of March, when we...
Dec 21, 2018 | Uncategorized
The offices are emptying, elated people are handing out Christmas biscuits, the last open windows in the Advent calendar are being greedily opened, happy holidays are being wished by all. We hope that this is also the case in your company. And that our...
Oct 16, 2018 | Uncategorized
Pie charts, bar graphs, return on investment arguments: there may be more entertaining reading than white papers. But there are only a few variants of content marketing from which B2B decision-makers benefit so obviously. That's why white papers work...
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