![Year in review: What kept us particularly busy in 2019](https://industriemedien.at/wp-content/uploads/2019/12/andrew-neel-uzDLtlPY8kQ-unsplash-1080x675.jpg)
![Year in review: What kept us particularly busy in 2019](https://industriemedien.at/wp-content/uploads/2019/12/andrew-neel-uzDLtlPY8kQ-unsplash-1080x675.jpg)
![Social media: there is more to have](https://industriemedien.at/wp-content/uploads/2019/11/prateek-katyal-xv7-GlvBLFw-unsplash-1080x675.jpg)
Social media: there is more to have
Social media is changing from a communication derivative to an independent communication channel for many B2B companies. However, this also leads to more time being spent on the implementation of the social media strategy and, in Germany, even to a decline in social media use among...![How to learn to love QR codes now](https://industriemedien.at/wp-content/uploads/2019/09/heng-yin-wQAvglAS7o0-unsplash-1080x675.jpg)
How to learn to love QR codes now
For a while it looked like they would be no more than an episode in the book of media tangles. But now they are everywhere again: on packaging, on posters, in magazines, even integrated into the social network of your choice. QR codes have become...![This is our B2B programme for DMEXCO 2019 - and maybe yours too](https://industriemedien.at/wp-content/uploads/2019/08/Medium-dmexco_18_024_054-1-1024x675.jpg)
This is our B2B programme for DMEXCO 2019 - and maybe yours too
Who has a tip for us on what else we should definitely not miss at DMEXCO? My colleague Ricarda Huber and I are looking forward to suggestions and further programme tips. We will, I promise, tweet from Cologne in any case, and after our return in...![Our new workshops: How to plan and produce content that works](https://industriemedien.at/wp-content/uploads/2019/07/jessica-sysengrath-1uWTR1fcnI0-unsplash-1080x675.jpg)
Our new workshops: How to plan and produce content that works
In a double pack The teaching contents build on each other. We therefore recommend attending both workshops. Participants who book both dates pay only 790,- EUR (excl. VAT) instead of 980,- EUR. Florian Zangerl Too much content, too much effort, too little effect:...![The LOL factor and why it should not be missing in B2B advertising either](https://industriemedien.at/wp-content/uploads/2019/07/ben-white-s1ihVBg5tbI-unsplash-e1564223265204-1080x675.jpg)