Jun 27, 2023 | B2B, Digital, Press
The success of a brand is measured not only by its performance, but also by its ability to adapt to the changing needs of its target group. WEKA Industrie Medien GmbH is an exemplary pioneer in this respect, as the recently won...
Apr 21, 2021 | Content marketing, Digital
Content marketing is the antidote to consumers' advertising fatigue, which is often ineffective, especially in digital media. The trust in the effect of content marketing seems to be high. According to a recently published survey by our company...
Jun 21, 2019 | Content marketing, Digital
Do companies need to produce more content to make their content more visible? Rather the opposite is the case. We told you how content marketing can be structured at our Digital Fridays webinar. See here the replay of our virtual...